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AA goes first class on BA

BA women's group

NEWS:

Desired by many, experienced by few – first class is the pinnacle of air travel. Whilst most of us get to ‘enjoy’ the benefits of economy class, those up front in the first class cabin get all the treats. And now it’s even better for BA First Class passengers. Aromatherapy Associates and partner men’s line, The Refinery have created new amenity kits.

Following research into what passenges actually want, the new kits will launch on the BA A380 aircraft flying to LA in October. They will roll out across the fleet around Christmas. Interestingly, the research found that practical items like deodorant are just as desirable as the obligatory toothpaste. But not stopping there, the new amenity kits will include tailored products to help passengers deal with jetlag and dehydration.

The Refinery BA

In The Refinery First Class Washbag: Moisturiser, eye gel and shave gel, lip balm, deodorant stick, razor, brush and comb. Of course, there is the toothbrush, toothpaste and most brilliantly – a pen!

Aromatherapy Associates First Class Washbag for women: Eye Serum, renewing moisturiser, hand lotion, cleanser, cotton wool pad, hair brush and mirror, deodorant, lipbalm, toothbrush and toothpaste.

www.aromatherapyassociates.com

www.the-refinery.com

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